Ads Again!

May 30, 2007

ICICI Prudential: Good ad. Instead of talking about the -ve part of insurance (as LIC did before) this ad concentrates of the +ve side. The conversation between the husband & the wife is well thought out. Good job!

HCL Technologies: The latest one – CAR DRIVE with an Investment banker – well thought out and decently executed. Though they could have been careful with their words like “STOCK MARKET JUST CRASHED” it can be looked in both ways (+ve & -ve)…Ibanker pulled over…that may be a -ve sign! Even after all this my rating would be OKAY JOB!

McDonalds: The AD is just BS! There could have been something new!

6 Responses to “Ads Again!”

  1. Srinidhi Says:

    U know wat.. I loved the ICICI prud ad.. Really sounds nice.. Thts probably d way these ads ve 2 be made to gain popularity! V realistic n simple! I can give u one more good ad.. The ADIDAS!

  2. srivaths Says:

    Yeah, the adidas ad and Reebok ad were good. I din’t want to write abt foreign ads and will be writing abt Indian agency made ads only!

  3. Nova Says:

    ICICI Prudential Ad is soooo damn cute… the way she says “to apni lambi umra ke liye, chalo sign karo” :D

    Hillarious!! :) very touching indeed…

    Baaki, HCL Tech Ad is cute…

    Moreover, I also like that ad simplymarry.com… in which the mom-dad and bro trio r looking for a suitable groom for the girl… hillarious… and even jeevansathi.com ad is very innovative… :)


  4. ICICI Ad – Thumbs up

    HCL – Thumbs down… the Ad looks like one where the person just keeps boasting of their work…

    McDonald – Cannot recollect… so Thumbs down…

  5. Srivaths Says:

    Gaurav, your justification for Mc Donalds is good :)

    HCL – The purpose of this communication is mainly to hire talent. So they have to boast! If you call this boasting!

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